1 Fee breakdown
| Component | Amount |
|---|---|
| Total fee | 146240 |
| Semester-wise | 40400 |
| One-time payment | 146240 |
| Discount on one-time payment | 0.3 |
| Registration fee | 1000 |
| Exam fee | Included in Program Fee |
2 How LPU's fee compares
At ₹1,46,240, this is 2nd cheapest of the 7 Digital Marketing programs we list across 7 universities — ₹28,760 below the median of ₹1,75,000. The cheapest is Parul at ₹90,000; the most expensive is NMIMS at ₹4,00,000. Fee is one input — check UGC-DEB status, credential and placement figures on each page before deciding.
| Same specialization elsewhere | Total fee |
|---|---|
| Parul — Digital Marketing Management & Sales MBA · 2 years | ₹90,000 |
| Shoolini — Digital Marketing Management MBA · 2 years | ₹1,58,000 |
| DY Patil — Digital Marketing Management MBA · 2 years | ₹1,75,000 |
| NMIMS — Working Executive - Digital Marketing Management MBA · 2 years | ₹4,00,000 |
3 About Lovely Professional University (LPU)
Profile
- Full name
- Lovely Professional University – Online (LPU Online)
- Location
- Phagwara, Punjab
- Founded (online wing)
- 2005 (online wing ~2015)
- Official website
- lpuonline.com ↗
Recognition
- UGC-DEB entitled
- Yes
- AICTE approved
- Yes
- NAAC grade
- A++ (NAAC)
- NIRF ranking (management)
- #31
- International recognition
- WES-recognized programs with global acceptance
Cost & funding
- Fee range
- ₹70,000 – ₹2,00,000
- EMI / loan available
- Yes (zero-cost EMI)
- Scholarships
- Merit-based; Defence; SC/ST; Alumni discounts
- Scholarship categories
- Merit-Based, Defence/Paramilitary, Sports Scholarship, Alumni Scholarship, Corporate Employee Benefits, LPUNEST-based Scholarship
Outcomes
- Average placement
- ₹7–8 LPA
- Highest placement
- ₹49 LPA
- Career services
- Placement support, mock interviews, PEP training, virtual job fairs
- Career progression after the program
- Poor
- Private-sector recognition
- Poor
- Most-taken program
- MBA – Finance, Marketing, HR, Data Science
Programs & teaching
- Online programs offered
- 15+
- Program levels offered
- UG / PG / Diploma / Certificate
- Learning platform
- Live classes + recorded lectures + LPU e-Connect LMS
- Faculty qualification
- PhD/NET faculty, corporate trainers, experienced online educators
- Difficulty level
- Easy
- PhD-eligible after master's
- Yes
Admissions & support
- Admission sessions
- January / April / July / October
- Entrance exam required
- Merit / LPUNEST (for some scholarships)
- Campus connect
- No
- Post-enrolment support
- Average
- Alumni feedback on program experience
- Average
- Full-time MBA rating
- 3.5/5 – Large program variety with placement support
- Key strength
- Strong placement network and wide specialization options
- Unique selling point
- Wide program range with strong placement support
4 Access & support
Evaluation: Continuous Assessment (20–30%) Assignments Quizzes Projects/Practical Work End-Term Examination (70–80%)
5 Eligibility criteria
Bachelor’s degree (any discipline) or equivalent Completed Company Secretary (CS) from Institute of Company Secretaries of India (ICSI) Completed Chartered Accountancy (CA) from Institute of Chartered Accountants of India (ICAI) or Completed Cost & Management Accountancy (CMA) from Institute of Cost Accountants of India (ICAI) Eligibility, admission criteria or any other condition mentioned herein or otherwise for admission to any program is subject to change as prescribed by the university.
6 Faculty
Anup Sharma Assistant Professor Operations Management & Research Dr. Tanima Dutta Associate Professor Managerial Economics Dr. Shikha Goyal Assistant Professor Organizational Behavior and Human Resource Dynamics Pretty Bhalla Associate Professor Marketing Management Rajeev Gupta Assistant Professor International Business Environment
7 Subjects & syllabus
1. Financial Reporting, Statements and Analysis 2. Managerial Economics 3. International Business Environment 4. Marketing Management 5. Organisational Behaviour and Human Resource Dynamics
1. Corporate Finance 2. Operations Management and Research 3. Business Analytics 4. Research Methodology 5. Legal Aspects of Business 6. Communication for Leaders
1 Foundation of Digital Marketing 2 Social Media Marketing 3 Search Engine Optimization 4 Corporate Strategy and Entrepreneurship 5 Generic Elective I 6 Seminar on Summer Training 7 One Course from the GE Basket I (Not Chosen as Generic Elective)
1 Online Advertising 2 Web and Social Media Analytics 3 Digital Marketing Strategy 4 Generic Elective II 5 Capstone Project
4 semesters in total.
8 How to register
Upload scanned copies of documents(marksheet, ID Proof,Photo)
Pay application fees
In a few days, you will receive an email from the university confirming your admission along with your enrollment number and other details.
Provisional Registration & LMS Access
Receive provisional student registration & access to the Learning Management System (LMS). Login credentials are shared via email.
Document Verification & Admission Confirmation
Submitted documents are reviewed by the admissions team. Upon successful verification, admission is formally confirmed.Submitted documents are reviewed by the admissions team. Upon successful verification, admission is formally confirmed.
9 Hiring partners (54)
10 Who should take this course
Aspiring learners
Anyone interested in Master of Business Administration from a recognized university